Kieron, who has made over one-hundred and fifty club appearances since turning professional in 2012, has managed to break through to Dean Keates' starting XI over the last few weeks and is keen to prove his worth as some of his rivals begin to return to fitness.
Morris found the back of the net during the recent meetings with AFC Wimbledon and Macclesfield Town and is keen to add further goals to his game to give manager Dean Keates something of a welcome selection headache over the remainder of the campaign.
Speaking via the Express & Star, Kieron said; "I think that competition for places has helped me. When you know you have got competition on your hands it makes a difference – particularly mentally. You have got to perform. Because if you don’t, other players will take your place.
"Maybe last year, I thought I’d be starting so I didn’t really have that challenge against someone else. But now I’ve got a fight on my hands, I know there are other wingers in the team who will take my place if I’m not performing."
The Hereford-born wideman, who has been limited to mostly substitute appearances so far this season, admitted that it was difficult to be patient and wait for his chance, but also agreed that rivals Josh Ginnelly and Zeli Ismail have been in fine form.
Kieron continued; "The way Zeli and Josh were playing – I knew if I got my chance I’d have to take it. I was out of the team for those first few games, they were performing – and it’s not nice to be on the bench. I knew if there was an injury I would get my chance. It’s only been little niggles and knocks but I feel I’ve come in and taken my chance."
With two goals already under his belt so far this season, the winger now wants to bag even more, he added; "People keep telling me I need to shoot more often because of the power in my strikes. I need to get more shots off, I’ve been trying to do that in the past few games and it’s starting to pay off."